Is Amazon’s Big Spring Sale the new Prime Day?As we move forward to the year, the ecommerce industry inches toward a progressive but aggressive environment. So, we started digging into more statistics to give you the first look at the information that’ll help your business bloom[...]
Amazon’s advertising error cost a seller $370,000The weekend is almost upon us, but the ecommerce industry never rests. So is the flow of juicy news and updates you need to ponder on to step up your ecommerce game: BLACK MARKET Advertising is getting expensive. Cost-per-click (CPC) ads[...]
Best practices for product launchingThinking of launching a new product? It deserves to be given a spotlight—don’t simply push it out! It has to have its shining moment. So in today’s issue, we’re going to take a deep dive into what product launches should be: BIG[...]
The cost of refund fraud to Amazon (and how it fought back)Surprise! If you’re wondering if we accidentally sent you another email on a Wednesday—we didn’t. The truth is, we realized that 4 days ain’t gonna cover all the crucial updates and information that can help you become better and[...]
Amazon faces a $33,000 penalty over counterfeiting allegationsHappy first day of spring! 🌸 Like flowers going into full bloom, there’ll come a time when Amazon sellers will eventually reap the fruits (or flowers) of their hard work. But when one works hard, someone else is cheating their way to[...]
Amazon introduces an AI-powered feature for easy product page creationChristmas is still nine months away, but we’re already bringing you good tidings—in the form of new Amazon features and insightful selling tips: We sincerely hope these scoops bring you a good week ahead! POST OF THE WEEK BIG IDEA Get[...]
What type of Amazon marketing agency do you need?Here’s a food for thought: is tech-rich ecommerce marketing better than the traditional approach? It’s definitely more complicated, but does it deliver superior results? While you’re pondering on that, take a quick look at[...]
Product sourcing 101—how do you effectively source your products?Selling on Amazon or any other online marketplace is equally exciting and intimidating. But as one movie said—”when it feels scary to jump, that is exactly when you jump.” First things first, though: know the basics of product idea[...]
A ‘new’ scam scheme combines return fraud and switcherooEcommerce trends and tools can go as quickly as they come. But your knowledge of the latest happenings won’t—so is our dedication to delivering them to you hot and fresh, just like today’s headlines. BLACK MARKET The switcheroo scam[...]
ICYDK: New eligibility criteria for Amazon discount promotionsDid you know retail ecommerce hit $5.8 trillion in 2023? That’s the result of the combined efforts of sellers, retailers, suppliers, and—most importantly—consumers. But of course, there’s always room for more, which can be opened[...]
Optimize your listings with Amazon’s AI shopping assistant “Rufus”Another week has ended—but not our search for save-the-best-for-last ecommerce scoops. Here goes our final news lineup for this week: TECH MARKETING A month after its beta debut, Amazon’s Rufus is reportedly having a pretty “ruf”[...]
Customer experience vs. customer service—which should you prioritize?It’s a relief the public didn’t cancel Meta despite its outage last Tuesday. But of course, it’s a staple in the social media industry—kind of hard to ‘cancel,’ right? We can’t say the same for ecommerce brands though,[...]
