Is your supply chain ready for the brewing ecommerce storm?

Everything feels like a fast break, but tariffs are dribbling everyone down the court. How’s your store handling the pressure?

On the other side of the court, Wade and Haslem are back—this time running plays on Amazon Prime. After 15 seasons, 3 rings, and a bond built through fire, the Heat legends are reuniting as part of Amazon’s all-star NBA broadcast crew.

• Is your supply chain ready? ⛈️
• What’s missing in growth? 📉
• Trump’s TikTok delay 🤳
• 4 steps to scale content. 📈

ECOMMERCE NEWS

According to Marketplace Pulse, Amazon prices haven’t spiked yet, but the keyword there is yet. If you’ve been in the game long enough, you can sense it—something’s off.

Beneath the surface, the warning signs are stacking up, giving major 2020 déjà vu.

⚠️ Warning signs

• Import dip = trouble ahead
  • Imports at the Port of LA dropped 30% week-over-week, 10% year-over-year
  • Forecasts predict a rebound—but we’ve heard that one before
• Supply chains are stuck between a rock and a hard place
  • Decoupling from China is easier said than done and moving overseas is like gambling on future logistics costs you don’t even know yet.
  • Case in point: Afina’s A/B test
    • $239 Made-in-USA showerhead = 0 purchases
    • $129 Asia-made version = 584 purchases
• Déjà vu from the COVID days
  • Remember $10,000+ container rates? That nightmare lasted nine months—and the aftershock took two years to settle. We’re not there yet, but this plot feels way too familiar.

🚨 Take this as your warning shot

Walmart and Target have already sounded the alarm, warning President Trump that if tariffs stay the course, shelves could go empty fast.

Yes, tariff income spiked to $17B in April, but that’s not a sign of strength. It’s a red flag. Sellers will feel the squeeze—it’s just a matter of when.

And if your supply chain isn’t built to bend, it might just break.

TOGETHER WITH SELLER INTERACTIVE

What’s really holding your Amazon growth back?

You’ve optimized listings. You’re running PPC. You’ve read all the blogs.
So… why isn’t it translating into real growth?

That’s where Seller Interactive comes in.

We’re not here to sell you a magic hack.
We’re here to show you exactly what your current strategy is missing.

From underperforming keywords to untapped ad opportunities, our team of Amazon experts will walk you through what’s actually going on inside your account—and where your next wins are hiding.

Our full-service team manages over $2M in monthly ad spend across categories like health & wellness, home & kitchen, supplements, and more. And we don’t just launch ideas—we back them with data, test them, and scale what works. Think of us as the partner who brings clarity and execution to your Amazon strategy.

Book a free Discovery Call

BITES OF THE WEEK

• Brand Name Generator: Thinking of a compelling brand name? Amazon's new AI tool can think for you.
• What to Get Mom: You should be selling these 20 trending Mother's Day gifts this May.
• Getting Started with AI: Amazon's AI scientist Nashlie Sephus shares 5 tips on how to fully leverage AI tools.
• Play Time’s Over: Tariffs hit the toy industry the most as nearly 80% of toys imported to the U.S. are from China.

TRENDING TOPIC

Trump's "sweet spot" for TikTok might just delay its fate again

CNN reported that Trump says he’s willing to extend the June 19 deadline for ByteDance to divest TikTok’s U.S. assets—again—if a deal isn’t reached by then.

👀 Why the hold-up? 

ByteDance was expected to spin off TikTok’s U.S. operations into a U.S.-owned company, but the deal stalled after Trump slapped 145% tariffs on Chinese imports. 

Now, Beijing isn’t playing ball—and that’s putting everything on ice.

📍 Where things stand

• Trump extensions. Trump has already extended the deadline twice since January.
• TikTok loyalty. Trump says he has a “sweet spot” for TikTok (it helped with young voters in 2024) and insists the app “will be protected.”
• Legal challenge. Democratic lawmakers say Trump doesn’t have the legal authority to keep extending the deadline.

🧩 The wildcard: tariffs

Trump says he won’t drop tariffs to sweeten the deal for Beijing—but admits he could lower them eventually if it helps strike a broader agreement.

Sellers need to stay nimble in a world where the next executive order could change everything overnight.

ACTIONABLE ADVICE

The 4-part formula for scaling your startup's content

A harsh lesson every marketer will eventually learn: content without strategy is just noise.  🔇

The digital space is so crowded that it’s easy to get caught up in posting for the sake of posting. But here’s the thing—without a clear plan, your content won’t cut through the clutter. 

HubSpot listed 5 content strategy tips to help drive meaningful engagement.

• Own your brand's story. If you don’t tell your brand’s story, someone else will—probably with inaccuracies.
  • Tip: Be authentic, make it relatable, and ensure it resonates with your audience.
• Brain dump for clarity. Take 30 days to jot down every thought about your brand. Get an outside perspective to uncover hidden gems. 🧠
  • Tip: It’ll surface ideas you might have missed and give you a content bank to draw from.
• Build community first. This helps you get comfortable with your voice and gives you content ideas.
  • Tip: Engage with your ideal clients, peers, and competitors before publishing content. 
• Create aligned content. Use your comments and brain dump material to create authentic posts.
  • Tip: Stay consistent by having a content calendar and voice guide.

✍️ Content is a long game

The sellers who stick with it—refining their message, building community, and showing up consistently—are the ones who win. 

So don’t just post. Plan, connect, and play the long game. That’s where the real traction lives. ❇️