Letâs just say the ecommerce gods were not asleep at the wheel this week. đŽâđ¨
From Amazonâs vanishing act to Temuâs pricing faceplant and a Prime Day backfire that handed Walmart a win, sellers had plenty to watchâand dodge.
Hereâs what went down while you were busy keeping your listings alive.
- Stretched Prime Day gave Walmart the edge đ
- Ever wonder what tools top agencies use for Amazon? đ ď¸
- Temu canât lure sellers away from the Buy Box đ¸
- Amazon ghosted Google Shopping completely đť
- Get Looped In and take the chaos out of ecommerce accounting âď¸
HOT TOPIC
In a bid to stretch shopper budgets (and sales totals), Amazon turned Prime Day 2025 into a four-day marathon.
But instead of boosting conversions, the drawn-out event backfiredâgiving deal-hunters more time to compare, bail, and bounce to Walmart.
True enough, Walmart saw an 8.9% surge in foot traffic during Amazonâs sale window.
đŞ Quick bits
- Prime Dayâs urgency fizzled over four days
- Walmart+ promos targeted lower-income households
- In-store deals drove traffic, especially back-to-school
- Amazon carts stayed cheapâmostly under $20 purchases
- Essentials outsold splurges (think soap, not smartwatches)
đŹ SellerBitesâ take
Amazon made room. Walmart moved in. By trying to soften the pitch, Prime Day lost its punchâand Walmart didnât hesitate to capitalize.
TOGETHER WITH SELLER ALLIANCE
The Amazon Resources Agencies UseâNow Available to You
If youâve ever wished you could peek behind the curtain of a top Amazon agency⌠this is your chance.
Seller Alliance is your insider access to the exact SOPs, templates, and strategies used by seasoned Amazon experts to grow real brands.
Built by the team behind Seller Interactive, this membership gives sellers the tools to scaleâwithout hiring an agency.
Whatâs inside:
- âď¸ Proven SOPs and templates for every stage of your growth
- âď¸ Step-by-step video walkthroughs designed by experts
- âď¸ Live trainings and Q&As on whatâs working right now
- âď¸ Constantly updated strategies based on real client experience
From listing optimization to ad strategy to operationsâno fluff, no recycled content, and no wasted time trying to piece it together yourself.
Itâs not a course. Itâs not a community full of noise.
Itâs a real resource libraryâbuilt by an agency, for sellers who want to take control.
Click to learn more and get started
BITES OF THE WEEK
- Subscribe & Save: Try this Amazon program, at no additional cost, to build your brand.
- Bots Take Over: Walmart’s agentic AI affects all aspects of its business, from stocking shelves to media planning.
- Timeâs Up: TikTok will go dark for Americans on September 17 if no sale-deal pushes through.
- Amazon Millionaires: The number of sellers exceeding $1M in annual sales has grown.
BLACK MARKET
Sellers won’t undercut Amazon for Temu
Temu wants to rebuild its U.S. business by sourcing from U.S. suppliers, but many arenât budging on price. Why? Theyâre terrified of triggering Amazonâs price-matching algorithmâand losing the all-important Buy Box.
So much for local leverage.
đŞ Quick bits
- U.S. sellers wonât offer Temu lower prices than Amazonâs
- Amazonâs algorithm could punish price differences by yanking the Buy Box
- Sellers risk lower margins if Amazon auto-matches a Temu discount
- Temu controls final pricingâanother red flag for brands used to Amazonâs rules (even if theyâre strict)
đŹ SellerBitesâ take
Temuâs trying to woo U.S. sellers with lower fees and seller perks, but Amazonâs pricing grip is too strong.
Until Temu figures out how to beatâor bypassâthe Buy Box algorithm, most brands wonât touch it with a ten-foot price tag.
TRENDING TOPIC
Google just lost its biggest retail advertiser
Amazon didnât make a peep, but the impact is deafening: it quietly pulled out of Google Shopping ads across 20 countries. No more Product Listing Ads, no Merchant Center presenceâjust a full-on vanishing act. đŠ
The move leaves a gaping hole in the Google Shopping ecosystem, and a few interesting openings for the rest of us.
đŞ Quick bits
- Amazon was one of Google Shoppingâs top ad spenders
- Their exit lowers CPC pressure and opens up impression share
- Brands can now compete without Amazon crowding the placements
- Some sellers may lose passive exposure from Amazonâs funnel
- Theories are swirling: AI pivot, budget cuts, or internal ad reallocation
đŹ SellerBitesâ take
Amazon rage-quitting Google Shopping is like LeBron walking off the court mid-playâit changes the game instantly.
Thatâs bad news for Google, but potentially great news for third-party sellers: fewer bidders, cheaper clicks, and more room to win.
But donât get too comfy. When Amazon goes quiet, theyâre usually planning something loud.đ¤