Hey, Amazon is ending its Prime Invitee Program.
If you’ve been letting family or friends at a different address enjoy your free shipping, those days are over.
They’ll need their own Prime membership—or move back home—to keep the perks.
BLACK MARKET
Amazon’s back in the headlines, this time thanks to a string of product recalls flagged by the U.S. Consumer Product Safety Commission (CPSC).
According to Newsweek, some items have been slapped with urgent warnings for risks like fire, electrocution, and even explosions. 🧯
💣 The explosive details
From lost revenue to shaken customer trust, here’s what matters most:
🚨 Fake recall headaches
On top of the genuine safety issues, some brands are reporting bogus recall notices, like cases where Amazon flagged paperwork problems as safety hazards.
No actual danger, just confusion that leaves sellers scrambling to reassure customers.
One frustrated seller put it this way:
🧐 The bigger question
All of this raises the same question sellers keep asking: how are unsafe (and sometimes mislabeled) products still slipping past Amazon’s systems?
Until that’s fixed, recalls—real or not—will keep creating chaos across the marketplace.
TOGETHER WITH SELLER ALLIANCE
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What’s inside:
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BITES OF THE WEEK
AMAZON NEWS
Amazon’s new Lens Live feature is giving product discovery an AI boost.
Shoppers can now point their phone camera at any item—whether it’s in real life or spotted on social media—and instantly see matching products in the marketplace.
🛍️ Not a shopping gimmick
Lens Live is reshaping how buyers search:
Bonus: Amazon’s AI assistant Rufus is built in, providing instant product insights and comparisons.
⚙️ The tech driving it
Lens Live runs on Amazon’s AI stack—AWS, OpenSearch, and SageMaker—to match real-world objects against billions of SKUs.
For sellers, Lens Live could be a powerful new discovery channel, especially for impulse buys. Stay visible by investing in high-quality lifestyle and product images.
ACTIONABLE ADVICE
Launching on Amazon just got easier. The retail giant rolled out a 30-day roadmap to help new products gain traction in their critical first month.
The roadmap has three phases, namely:
🚀 Pre-launch
Before you even go live, Amazon recommends:
📅 Day 1
When launch day hits, the checklist is simple but critical:
📊 Day 30
After a month in the wild, it’s all about refining:
Launching on Amazon has never been a “set it and forget it” game, and this roadmap makes that clear. It’s not magic, it's method.