Plugged-In: Unfiltered truths from inside the ecosystem

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Welcome to Plugged-In—your shortcut to the smartest Amazon convos out there. Get wired into sharp takes, bold claims, and can’t-miss moments to power your hustle.

No endless scroll, no playback fatigue, we already did the digging. Pop in or skim the takeaways. We won’t judge.

• Sellers are footing the trade war bill 💸
• Toronto gets bold with a seller-first summit 💥
• The costly mistake founders keep repeating 🧠

Tip: Don’t forget to scroll to the bottom for bonus records.

AM/PM PODCAST

Amazon's algorithm is being exploited at scale

Can you really hack Amazon's algorithm without getting burned?

In a blunt AM/PM Podcast sit-down, Viral Launch CEO Casey Gauss joins Manny Coats to expose how bots are hijacking the Buy Box—and how fast it can all go sideways.

Spoiler: Some sellers are making it to page one… without making a single sale.

💻 Welcome to the bot era

It’s not just clicks, it’s full-blown manipulation. Sellers are deploying thousands of bots to mimic buyer behavior: Add to cart. Scroll. Bounce. Repeat.

This fake engagement tricks Amazon’s algorithm, launching listings to page one with zero reviews or sales.

“We’re seeing products rank top 3 for major keywords… with zero reviews and a BSR over 100,000.” – Casey Gauss

🧠 Amazon’s catching on…kind of

While some sellers are raking in $300K/day using these tactics, Amazon’s fighting back with detection systems. 

The catch? Short-term cashouts, long-term risk. Suspensions are real—and sudden.

And the sneaky stuff? Still risky.

• “Holiday Sale” in your title = TOS violation
• Buying reviews in sketchy Facebook groups = ban-worthy
• Bending the rules = no warning required

“It just goes to show that you're never too big to be, you know, shut down by Amazon…they write their terms of service so well that literally, you know, anything can just about be interpreted as such.”

Yep, some sellers might fool the algorithm today, but Amazon will catch up. Play stupid games, win suspension notices.

TOGETHER WITH SELLER ALLIANCE

The Amazon Resources Agencies Use—Now Available to You

If you’ve ever wished you could peek behind the curtain of a top Amazon agency… this is your chance.

Seller Alliance is your insider access to the exact SOPs, templates, and strategies used by seasoned Amazon experts to grow real brands.

Built by the team behind Seller Interactive, this membership gives sellers the tools to scale—without hiring an agency.

What’s inside:

• ✔️ Proven SOPs and templates for every stage of your growth
• ✔️ Step-by-step video walkthroughs designed by experts
• ✔️ Live trainings and Q&As on what’s working right now
• ✔️ Constantly updated strategies based on real client experience

From listing optimization to ad strategy to operations—no fluff, no recycled content, and no wasted time trying to piece it together yourself.

It’s not a course. It’s not a community full of noise.
It’s a real resource library—built by an agency, for sellers who want to take control.

Click to learn more and get started.

STARTUP THERAPY PODCAST

What no one tells you about life after a brand exit

In Startup Therapy’s “Life After a Startup Exit”, hosts Wil Schroter and Ryan Rutan pull back the curtain on a side of selling no one preps you for: the emotional fallout. Turns out, the payout is real—but so is the identity crisis that follows.

It’s not just about what you gain—it’s about what you lose.

🍪 The crumble after the close

• Exit doesn’t guarantee fulfillment. Once the chaos stops, so does the adrenaline—and many founders find themselves floating. What used to be fuel (meetings, fires, daily grind) disappears. And so does the sense of purpose.
• Identity gets sold too. Stripped of a title, a mission, and a roadmap, founders often hit a wall. That dreaded “what now?” becomes the post-exit loop.
• Money doesn’t motivate. Even with a big exit, motivation doesn’t magically reappear. The thrill wasn’t in the bank account—it was in the building. Without a new goal, the wealth feels weirdly…empty.

🤐 No one talks about this

Startup culture celebrates the finish line. But it skips the quiet crash after. Post-exit depression is real—and rarely addressed. Founders feel guilty for feeling lost after a “win,” and support systems aren’t exactly built for emotional comebacks.

📦 For Amazon sellers eyeing an exit: don’t just prep your finances, include your mindset. A glowing balance sheet is great. But don’t let your sense of purpose dim in the afterglow.

BONUS RECORDS

THE AMAZON FBA BUSINESS PODCAST

The Harsh Reality of Running an Amazon Store (It's HARD)

If you think selling on Amazon is passive income, you're probably new here. The gurus sell dreams, real sellers wrestle PPC dashboards and cry over stranded inventory.

Amazon looks easy from the outside. Inside? It's spreadsheets and chaos.

Listen here

THE AMAZON WHOLESALE PODCAST

How to avoid account deactivation on Amazon with Chris Grant

Amazon’s Section 3 deactivations are hitting even veteran sellers—and fast. Chris Grant breaks down how he beat one in a single shot by staying insanely organized and treating Amazon’s review team like overwhelmed office workers. 

His advice? Make their job easy or risk your account becoming collateral damage.

Listen here

FLIPS4MILES

How to build your network as an Amazon seller

Amazon says 'build your network'—but good luck networking with a monopoly. Bezos moves to Florida, dodges billions in taxes, and bankrolls robots to replace the workforce… Meanwhile, sellers just want a heads-up before their 75-unit shipment gets split across seven warehouses.

Who’s really in the driver’s seat here?

Listen here