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Seller ships 4,000 orders, but only gets 33 feedback

Posted on by SellerBites

One seller spilled the tea: 4,000 orders shipped, yet only 33 feedbacks? And 9 of those were negative! 

Sounds like a system glitch—or is it something worse? Amazon’s feedback system is leaving sellers frustrated and questioning everything. From low rates to negative reviews stacking up, this drama is all too real. 

Let’s uncover why the stars aren’t shining for everyone… 😟

  • 4,000 orders, 33 reviews, and 9 negatives 🌟
  • $75K in perks, 75% off fees, and $1K ad credits 🚨
  • Thought of the Day 🍴

SELLER CONFESSIONS

A seller (OP) confessed: “I don’t understand why I don’t receive feedback like all the other sellers…”

Ah, the feedback dilemma. You’ve shipped hundreds, maybe even thousands, of orders, but the number of feedback you’re receiving feels like a drop in the ocean—just like what OP experienced. 🤔

  • The seller’s dilemma: OP shipped 4,000 orders in 12 months but only received 33 feedbacks, including 9 negative and 4 neutral, which led to a 3.8-star rating.
  • Missing feedback: Despite using the Highfive Feedback program to request reviews, OP feels like feedback is missing or just not showing up on their account.
  • The suspicion: OP feels something may be wrong with the system. Other sellers are reporting higher feedback rates, and yet they’re not seeing the same results. 

So, what’s going on? Sellers in the thread chimed in.

  • Low feedback, high orders 📊
    • Feedback rates are low. Many sellers get less than 1 feedback for every 200 orders.
    • Even with feedback tools, the response is often minimal, affecting overall ratings and reputation.
  • Most buyers don’t think about feedback ❌
    • Negative reviews are easier to come by. Dissatisfied customers will speak up, while satisfied ones usually don’t take the time to leave positive feedback.
    • Requests for feedbackcan sometimes backfire, pushing customers to remove reminders or even leave negative reviews.
  • It’s a system issue 🛑
    • Feedback isn’t incentivized. Unlike platforms like eBay, Amazon doesn’t actively encourage reviews.
    • Amazon removes some negative feedback, but the process is selective.

⭐ Where are all the stars?

While it’s frustrating when feedback doesn’t roll in as expected, the reality is that many sellers face the same struggle. 

Amazon’s feedback system is imperfect, and customers often forget—or simply choose not—to leave reviews. The key is not to get discouraged. 

THOUGHT OF THE DAY

Feedback is earned over time, but reputation is built with every order. So focus on delivering experiences customers love.

TOGETHER WITH WALMART MARKETPLACE

Walmart’s latest New-Seller Savings is too huge to miss 

If you have an eCommerce business, pause your scroll for this one. Walmart has launched its biggest offer ever for New-Seller Savings 2025, its incentive program for new sellers.  

If you’ve never applied to Walmart Marketplace before, that would be you, which makes you eligible for up to $75K in incentives* once you start selling. Here’s a breakdown of the savings: 

  • Up to 75% off base referral fees to maximize your profits. And, Walmart only charges a competitive referral fee when you make a sale—no setup or monthly fees, ever. 
  • Up to 50% off storage fees and 25% off fulfillment fees (a $2K total value) when you outsource your shipping to Walmart Fulfillment Services (WFS) and enjoy scalable fulfillment for any business size. 
  • $1K in advertising credits with Walmart Connect to showcase your products to millions of shoppers on Walmart’s website, app and third-party websites.    

Be sure to take advantage of this unprecedented offer and the endless opportunities on Walmart.com.

Join Marketplace

New-Seller Savings run from sign up to January 31, 2026, so don’t wait—the faster you start, the more opportunity you’ll have to save. 

*Offer subject to eligibility criteria, promotional savings will vary by seller. See full terms and conditions for offer details.

**Credits will come as reimbursements for fulfillment services.

***Walmart Connect’s offer is exclusively for new advertisers. See terms for complete details, including eligibility requirements. 

BITES OF THE WEEK