ICYMI, Amazon recently released an update to its A to Z Guide for New Product Launches. Based on sellers’ feedback, the retailer added best practices for pre-launch checklists, how-tos for identifying new products and market opportunities, and[...]
In some interesting research findings, Marketing Brew spilled that customers prefer to see ads on Amazon. However, this contradicts what marketers favor, which is currently YouTube.
Here’s why they don't see eye to eye in terms of where[...]
Last September 12, Amazon introduced a new addition to its efficiency tool lineup—Supply Chain by Amazon (SCA). It's an end-to-end, fully automated service that'll allow you to transport products from the production floor to anywhere in[...]
AI has taken over many of the sellers' tasks on Amazon—and will continue to do so, says Marketplace Pulse. It's also expected to level the selling field by removing the gap between rookie and experienced sellers.
But is it enough to[...]
Account suspension is one of the worst things you can face as an Amazon seller. Not only will you lose sales, but your customer base can suffer due to credibility issues.
That's why SellerApp believes you should focus on your Amazon[...]
The deal, sealed on August 24, allows the two fashion giants to distribute each other's products. Retail Dive further reported that SPARC Group, a joint venture of Forever 21's parent companies, will become Shein's partner and minority[...]
Amazon FBA promises a convenient selling experience by taking care of order storage, fulfillment, shipping, and customer service. This way, you can focus on your marketing strategy and product quality.
But sticking to it forever may not[...]
AI will definitely bring a unique flavor of success to this year’s holiday season. Global holiday sales are predicted to reach $1.19 trillion, thanks to retailer’s increasing use of predictive and generative AI.
🌪️ Yet, Retail[...]
Good customer service is a crucial driver of business success. It’s like a GPS that guides you toward high customer retention and brand awareness. 🧭 So to help you navigate around this key aspect, we collected some important[...]
Award-winning creative marketing agency The Marketing Arm (TMA) released its first annual Cultural Resonance Score (CRS) rankings. It's a score that measures a brand's cultural resonance and identifies actions to improve this and drive[...]
Bullet points are crucial in showcasing your product's features and benefits. They provide a quick way for customers to get important information at a glance.
But one seller took to Seller Central their concern about bullet points that[...]
Yep, we’re not gonna talk about the famous conversational AI today. While we all know that ChatGPT takes the crown for popularity, there are other equally capable AI tools worth knowing and trying.
🤖 HubSpot gives us their selection[...]
Black Friday and Cyber Monday (BFCM) are two of the most anticipated deals events in the U.S. Last year, they brought in more than $20 billion in sales, giving sellers an early Christmas gift.
With this success, this year’s BFCM could[...]
