Binge-watchers may soon be binge-buyers. 🎬 Starting in Q4, Netflix’s ad inventory will be up for grabs on Amazon’s DSP, giving advertisers not just eyeballs, but access to the retail giant’s treasure trove of shopping data. TECH MARKETING[...]
Happy Monday. Rufus, Amazon’s AI shopping assistant, isn’t as useful as expected during Prime Day. For starters, it didn’t offer suggestions to customers looking for the best deals during the event. It’s kinda disappointing—like[...]
A record-breaking event—this is how Amazon described Prime Day 2024 in its official press release. And we couldn’t agree more, especially with the event passing the expected $14 billion sales mark. But with a very big win like this,[...]
Did you know Amazon’s marketing portal crashed on the first day of Prime Day? Sellers weren’t able to manage their budgets and bids on keywords for 2 hours, which might have had a significant effect on their sales. By now, you would[...]
If there’s one thing the COVID-19 pandemic taught us, it’s the importance of having healthy eating habits to build strong immunity. Our featured brand today used this as an inspiration to build a business that offers not only good food[...]
After weeks of anticipating and waiting, Prime Day 2024 is here! Aside from hopes of having fat pockets after the event, make sure you keep an eye on scammers lurking around to snatch your sales. Amazon promises to try to block off these[...]
Happy Monday. Remember our pop quiz last Friday? The answer to our question is drum roll 37.6%! And we’re one day away from finding out if the retail giant can surpass itself this year on Prime Day. We know you’re all excited, so[...]
Pop quiz: How much was Amazon’s market share in 2023? It was a large number—which will surely get larger next week come Prime Day. But as you all well know, Amazon has giant competitors that will try to snatch the “best ecommerce[...]
In 5 days, the entire Amazonverse will be bustling and hustling—with shoppers hunting for the best offers and sellers (a.k.a. you) convincing them to take yours. So, before the ecommerce storm that is Prime Day 2024, let us give you a[...]
It’s Wednesday, and you know what that means—time for another inspiring brand success story! Today, we’re bringing to light a journey fueled by passion, commitment, and thorough research. Learn how an organic chemist concocted a[...]
Random Tuesday FYI: By 2026, grocery is expected to become the largest ecommerce category. If you’re not selling grocery items and you want to start building your market, let us know if you want more information on how to do that.[...]
Another week, another sumptuous plate of ecommerce news! We’ve been publishing regularly for the last few months. But there’s something different in today’s issue. 👀 Reply to this email if you notice what’s changed. The prize? A[...]
Have you heard of Amazon Astro? It was a home robot designed to monitor and keep your home and family safe and sound. Sounds promising right? Yet, Amazon announced it’ll be discontinued for good on September 25, 2024. It was allegedly an[...]
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