ICYMI, Amazon recently released an update to its A to Z Guide for New Product Launches. Based on sellers’ feedback, the retailer added best practices for pre-launch checklists, how-tos for identifying new products and market opportunities, and[...]
We have some good and bad news.
Good news: According to Business Wire's prediction, global ecommerce transactions will increase by 14% compared to last year.
Bad news: Fraud attempts could (would) increase by 3%.
Here are the other[...]
The year 2023 brought new surprises and milestones to the ecommerce community. And it has been extra good to Amazon, with more sellers joining the marketplace and its operating income shooting up.
🛍️ Now that the year draws to an[...]
True to its name, Prime Big Deal Days kickstarted the Q4 shopping spirit with irresistible deals and promotions. But according to Tinuiti, it brought another surprise to the ecommerce community—interesting advertising trends.
🔎 Here[...]
Ever felt like navigating Amazon's packaging requirements is like unboxing Pandora’s box? With all those lengthy policies, disclaimers, and options, it’s indeed easy to get put off or confused. Well, it’s time to solve the packaging[...]
Once the main characters in the Amazon selling story, U.S. sellers are now clocking in at just 48% of the seller population. Marketplace Pulse reported that this is the lowest it's ever been, down from a high of 55% in March 2022.
Why the[...]
With Prime Big Deal Days outperforming Amazon's fall event last year, many expect the 2023 holiday shopping season to be merry. But The Washington Post thinks the numbers are hiding a tale of the dark for the company's competitors.
Well,[...]
Everyone’s talking about the many uses of AI in ecommerce. But have you heard of using augmented reality (AR) to step up your retail game?
If you haven’t yet, here’s what ReadWrite shared about this emerging technology in retail:[...]
In the cutthroat Amazon marketplace, copyrights and trademarks aren't just optional accessories. In fact, they're the secret ingredients for brand longevity and prosperity. 🧪 To help you decode the nitty-gritty of these legal concepts,[...]
Standing out in the ecommerce arena takes more than having the best offers. Remember, you’re selling not only goodies but also experience—a hassle-free shopping experience, to be specific.
And how do you do that? Through your website,[...]
Like fine wine, Amazon's fall Prime Day aged better with time. This year's shopping bonanza, Prime Big Deal Days, recorded over 25 million purchased items on the first day alone!
Here are some impressive milestones of what Business Wire[...]
Before, the biggest challenge for social media marketers was creating unique content for different platforms. YouTube demands quality long-form videos, Instagram requires aesthetic visuals, and Twitter (now X) is only for bite-sized[...]
Marketing is one of the key business areas where AI is predicted to drive massive changes. True enough, this technology has taken over businesses' marketing operations, especially in the ecommerce space.
But what's AI marketing, exactly?[...]
