If you’re into product bundling and you sell consumable goods, you’ve got to read Amazon’s updated Product Bundling policy to avoid mishaps, especially this holiday season.
Consumables products are those falling under the grocery, pet product, baby product, and health and beauty categories. Oh, and did you know the last two categories are expected to be the hot ones this peak season?
ECOMMERCE NEWS
TikTok will be (maybe) banned on January 19, 2025. Yet, it continues with more ecommerce pushes. Social Media Today reported its latest one: in-stream shopping.
💡 What’s TikTok doing?
💲 The million-dollar question
TikTok is aiming for the same scale of success as Douyin in the global scene. But while in-stream shopping has been a hit in China, the same can’t be said in other regions.
Apparently, TikTok still has a long way to go to achieve this goal. But does it have enough time to catch up?
TOGETHER WITH SELLER ALLIANCE
Selling on Amazon isn’t easy. Whether you’re just starting out or have years of experience, the challenges are real and it’s easy to feel stuck.
But you don’t have to go it alone. You’ve got the drive—now it’s time to join a community that will fuel your success!
This is where Seller Alliance steps in. This community, powered by industry experts who've built 8-figure brands, is designed to help you grow and succeed.
👫 What’s in it for you?
🫂 Selling on Amazon is challenging, but it could be an enjoyable, profitable journey. The key is to surround yourself with a community of sellers who’ve been where you are and who are ready to help you thrive.
BITES OF THE WEEK
TACTIC TALKS
Staying on top of shifting trends is key to standing out on Black Friday and Cyber Monday. To make the most of this season, here’s a quick dive into the latest trends and insights from Netcore Cloud:
1. Gen Zers lead the spending wave. By 2030, 75% of consumers will be Gen Zers and millennials. Also, 38% of U.S. shoppers aged 18–24 are ready to spend big this season. 💸
2. Early shoppers are on the rise. More people are starting holiday shopping before Halloween. BFCM website traffic dipped 1.5% in 2023 due to early purchases. 🎃
3. Health and Beauty are hot categories. ICYDK, brands selling under these categories saw a sales boost last year.
4. Electronics and fashion still reign. Electronics and fashion are the top-selling categories during BFCM.
5. Smartphones rank second for shopping. While desktops are still the top choice for larger orders, smartphones are a close second for quicker impulse buys. People love the convenience of shopping on the go.
🌟 Ready to crush BFCM 2024?
These trends could be the game-changer for your holiday success. So, stay flexible, think mobile, and keep your customers at the center of your strategy to own BFCM this year.