Want to know how much Amazon is worth now?
We do! That’s why we plan to tune in to the live conference it’ll hold at 2:30 PM (PT) on August 1, where the company will reveal how much it earned in Q2. If you’re interested, here’s the announcement link (where updates could be posted).
But for now, let’s dive into other Amazon stuff you can use to elevate your business.
- Amazon’s updated reimbursement policy 🆕
- Easy product research hack (plus bonus filter ideas) 🔍
- Amazon Prime Day trends for the holidays ☃️
AMAZON NEWS
Great news, sellers!
Amazon just announced updates on reimbursement claims, including automation and eligibility windows. In the company’s own words:
“Almost all reimbursement claims related to warehouse lost and damaged and customer returns cases will now be proactively reimbursed.”
If you have lost or damaged inventory and did not receive an automatic reimbursement, you can file claims manually.
🗓️ Here are the key dates to remember:
Starting October 23
The updated eligibility windows for manual reimbursement claims will be updated, along with the FBA inventory reimbursement policy.
- You have 60 days to file a fulfillment center operations claim from the day an item is reported lost or damaged in the fulfillment center.
- You can submit an FBA customer returns claim 60–120 days after the customer's refund or replacement date. This gives buyers enough time to return the order and Amazon to process the returns.
- Submit a removal claim for items lost in transit 15-75 days from the shipment creation date.
- All other claims must be filed within 60 days of the shipment being delivered to you.
Starting November 1
Automated reimbursements will take effect. Amazon will issue the reimbursement as soon as an item is reported as lost by the fulfillment center.
📍 Good news aside, you should still track all your reimbursements transactions to make sure everything lines up. You can do so by regularly checking the Reimbursements report on Seller Central.
TOGETHER WITH SMARTSCOUT
3 simple steps for easier product research (plus bonus filter ideas)
Picture this: You're diving into a sea of data, but instead of feeling overwhelmed, you're exploring with ease. With SmartScout's Subcategories feature, you can have all the information you need, intuitively organized and right at your fingertips.
Step 1: Browse the categories and subcategories.
After selecting a category and subcategory, you’ll see in-depth data, including monthly revenue estimates, seller counts, average product prices, and exclusive insights.
Step 2: Choose what you want to research.
To delve deeper into a subcategory, you can use either of the following:
- Brand: Use this option to analyze subcategory-specific brand details, including estimated monthly revenue, percentage share, and average seller counts, ASINs, or units sold.
- Product: Use this option to explore a wide array of products within any subcategory. Access information such as monthly revenue, rank, number of FBA sellers, Buy Box price, review rating, and more for each product.
- Subcategory: Use this option to focus on a single subcategory or open several, each in its tab, and switch between them.
Step 3: Filter as much as you want!
Every brand, product, and subcategory table has columns with powerful filters. Just set your target parameters, and SmartScout adjusts instantly. Here are some filter ideas to get you started:
- Monthly revenue estimate: Adjust this according to the size of your target brand.
- Average number of FBA sellers: Use this to find products with lower competition.
- Average selling price: Use this to strategize your pricing, product selection, and competitive positioning.
- Brand/product score: Know which brand or product offers extensive content on their product pages.
We’re making it even better for you!
SmartScout has partnered with SellerBites to give you a 25% DISCOUNT for the FIRST THREE MONTHS. See how you can use their services to your advantage.
Click on the link below to claim your 25% discount!
Make my product research easier
BITES OF THE WEEK
- Getting Visual: Amazon and Walmart are investing in imaging tech improvements to enhance customer experience.
- 2024 Retail Trends: Walmart's State of Adaptive Retail Report reveals 4 key trends to follow.
- Seller Webinars: Amazon's latest seller webinar will feature B2B and Buy with Prime program.
TRENDING TOPIC
Top Amazon Prime Day trends to boost holiday sales
Amazon Prime Day was, without question, a huge hit. But there’s a potentially bigger and more exciting sales occasion yet to come—the holiday season! 🎄
Luckily, Prime Day gave a sneak peek at what's in store for the holidays. Here are 6 key trends to watch, as listed by Forbes:
- Huge discounts drive sales. Prime Day offered an average discount of 22%, up 10% from last year.
- Tip: Use this as a guide when you discount your holiday deals to attract more shoppers.
- Shoppers love BNPL, especially Gen Zs. BNPL accounted for 7.6% of Prime Day orders in the U.S. and 14.9% in the U.K.
- Tip: Add a BNPL payment option to appeal to more customers.
- Social media sells. Platforms like TikTok helped boost Prime Day sales. 📱
- Tip: Use social media to reach more shoppers this holiday.
- Chinese rivals are on the rise. Temu and Shein are strong competitors. Amazon is even setting up a “discount store” section on its site with low-priced items from China.
- Tip: Stay competitive with great deals and unique products.
- Mobile shopping rules. Almost half (49.2%) of Prime Day purchases were made on mobile devices.
- Tip: Make sure your site is mobile-friendly to capture more holiday sales.
- AI is gaining ground. Amazon’s AI assistant, Rufus, helped many shoppers on Prime Day. According to a survey, shoppers want to use AI to find the perfect gift.
- Tip: Keep up with new AI tools and adjust your strategies to match your customers’ preferences and enhance their shopping experience.
Bonus tip: Start preparing early (now!)
Now is the perfect time to start planning your holiday strategy. Make the most of these trends to be more than ready for the holiday rush! 🎁
