What would you do if Amazon suddenly flagged your entire FBA shipment as âDefectiveââwithout telling you why? đ«
Same product, same packaging, same barcode⊠but post-suspension, Amazon wonât let this seller sell a single unit.
How do you break the rejection loop?
- Amazon flags all inventory as âdefectiveâ đ”
- Help shape what comes next đ
- Thought of the Day đŽ

SELLER CONFESSIONS
An Amazon seller (OP) confessed: FBA flagged all their inventory as âDefectiveââand wonât tell them why.
Before the holidays, everything was smooth. OP was the only authorized seller, sourcing directly from the brand. Sales were steady, packaging was compliant, and FBA had no issues.
đ Stuck in the loop
After a temporary account suspension (now resolved), OP shipped inventory againâsame product, same packaging. But Amazon flagged every single unit as âdefective.â
- No clear answer. Amazon provided a vague list of possible issues: missing transparency codes, incorrect titles, unreadable QR codes, packaging errors⊠but no specific explanation.
- Costly dĂ©jĂ vu. OP paid to get the inventory returned, repacked it, and shipped it againâonly to be flagged again.
đ§Ÿ Packaging red flags
These small mistakes could be the reason Amazon keeps rejecting the entire shipment:
- Barcode too close to the edge. The FNSKU mightâve interfered with the UPC.
- Label inside the sleeve. Instead of on the polybag where FBA scans it.
- Brand Registry disconnect. OP had brand exclusivity, but post-suspension, the account mightâve lost Brand Registry linkage.
With no option to appeal to a human and no clarity from support, OP is stuck footing the bill, again.
đĄ What the seller hive-mind figured out
Turns out, Amazon doesnât like surprisesâor sloppy barcodes.
- Space matters. Amazonâs scanners need clear white space around barcodes to function correctly.
- Use the right ASIN. Creating variations (e.g., âBlue 2.0â) can help if packaging changes slightly.
- Label before you bag. Slapping the FNSKU on after polybagging? Rookie move.
đŠ What happens now?
Thereâs no easy fixâjust more costs if the issue isnât solved at the root.
Unless OP gets direct help from Amazon or the brand, thereâs no clean way to reverse the âDefectiveâ status. Repackaging, relabeling, or even relisting under a new ASIN might be the only way outâand the cost of trial-and-error just keeps stacking up.

THOUGHT OF THE DAY
Amazon doesnât guess, it scans, flags, and rejects.
If one detail is off, your entire shipment could be toast. Every label, every placement, every step is make-or-break. Treat it like it is.

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