Last Monday, Amazon announced through a press release that they would hold a second 2-day global shopping event exclusive to its Prime members. This "Prime Early Access Sale" event takes place on October 11 to 12.
The participating countries are as follows: Austria, Canada, China, France, Germany, Italy, Luxembourg, the Netherlands, Poland, Portugal, Spain, Sweden, Turkey, the UK, and the US.
This year's first Prime Day occurred from July 12 to 13 and was the biggest Prime Day event, resulting in more than 300 million items sold worldwide. As a result, the upcoming event rewards Prime members by offering early access to holiday deals.
Through the Prime Early Access Sale, members can kick off their holiday shopping and take advantage of numerous deals from top brands. For example, Amazon will drop new deals from the list throughout the event, providing significant savings in all top categories, such as electronics, fashion, home, kitchen, pets, toys, and Amazon devices.
Moreover, as part of this event, Amazon released a Top 100 list of some of the most popular and giftable items this season. It is an addition to the holiday gift guides and Amazon's Toys We Love List that were previously posted.
This Prime Day event will encourage people to begin shopping in mid-October, promoting early holiday shopping and could help reduce the annual delivery rush.
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Initially, Amazon sellers were given until September 1 to transition to the new "Send to Amazon" workflow for shipping inventory to Amazon's Fulfillment Centers. However, as Amazon addresses some of the issues sellers have raised, the retail giant is now granting more space to breathe on the new inbound workflow, allowing more time to adapt, as written in this article.
Following Amazon's announcement in June, sellers brought up various areas of concern that could make preparing shipments to Amazon FBA more complicated, time-consuming, and costly.
Sellers also claimed that implementing this results in a more demanding process, requiring additional information and complicating things when building shipments. Despite being a possible solution, using both workflows isn't allowed, forcing sellers into a single system that some say merely generates turmoil.
On September 1, Amazon announced that they had solicited seller feedback and continued incorporating suggestions towards the new workflow. They also delayed the hard deadline, so sellers have more time to transition to the Send to Amazon workflow. The existing workflow will be accessible until October 16, 2022. Sellers can make changes to shipments using the previous workflow until November 29, 2022. The shipments from the prior process will also not be removed and will remain available.
With October here and ready, sellers are under pressure to prepare for the Holiday season, hoping not to be distracted by too much else.
Having liability insurance for your business is critical as it protects sellers in case of an incident or accident caused by an Amazon-ordered product. But if you've ever wondered why it costs so much, Helium 10 sheds some light on this - here's a quick run-through.
The emergent need for liability insurance
Without liability insurance, you could be required to pay damages up to $1 million.
Amazon has already mandated that every seller who exceeds $10,000 in gross proceeds in sales within one month must purchase coverage.
Reasons why you pay so much for insurance:
Before getting any insurance policy for your business, ensure that it is fully digital for easy access, tailor-made for your business type, and provides full product liability without extra charges.
According to Helium10, a significant factor in succeeding in the competitive world of Amazon is the use of Amazon product videos.
Before investing time and effort into production, it's critical to understand these key elements:
Different ways to make the most of an Amazon product video:
Video production takes time, but the return on a well-produced piece of content is great. You can reuse and repurpose a video in various ways to help support your Amazon initiatives while building trust among your customers.